This Business News Story Was Uncovered By Us From: http://www.youngupstarts.com/2019/02/13/6-ways-to-make-payment-easy-for-your-online-customers/
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If you’re running an online business such as an e-commerce store, it is essential to give payment processing consideration as much as the shopping experience. After all, the checkout is your customer’s last stop, and this is where they’ll finally pay you for your products and services. The last thing you want is for customers to leave your site because it’s such a pain to pay you.
So, if you want the payment process to become quick and easy, here are the ways you should follow:
1. Provide a Number of Options.
It is essential to offer a variety of payment options, ranging from debit and credit cards, ACH and wire transfers, payment gateways such as Payoneer and PayPal as well as eCash and mobile wallet payments. While it’s not necessary to offer every type of payment method there is, you should at least zero in on a few options that customers are likely going to use.
Try to do an informal survey of which payment method is being used most and add a few more that’s more popular among your target audience.
2. Only Require Important Information.
Customers can easily get overwhelmed with a long list of information they need to provide just to pay you. Keep your required information to only what’s necessary, so that people can get over the checkout and done within just a few seconds. Don’t overburden your customers with the toil of filling up a long payment form. Otherwise, it can kill your potential for conversion.
For instance, if you’re allowing international wire transfers, you’ll mostly need the account name, account number, and swift codes. For credit card holders, you’ll need their type of card such as Visa or Mastercard, account name, account number, security code, and expiration date…. Read More
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