Home Business Marketing – 5 Common Mistakes When Growing Your Home Based Business On Twitter

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do you feel like you’re working and working on Twitter in order to generate leads for your home business without success today I want to look at five common mistakes that I see on Twitter on a regular basis hello I’m Mel encouraged to offer with Ellen K online.com I use Twitter a lot in order to generate leads for my home business when i’m over on twitter i see five common mistakes regularly that can keep you from generating the leads that you’re looking for for your home business mistake number one expecting an overnight success we frequently hear about overnight successes but what we don’t realize is those overnight successes took years to accomplish a lot of times when we’re starting a home business we think we can go to social media post a time or two and everyone she’s going to flock toward us that’s not the case you do have to create a presence and a consistency on that social media platform to start seeing those leads roll in in order to be sure that you are getting your consistency set create a daily mode of operation that is going to give you a checklist of things to do each and every day to make sure that you are showing up on your social media platform mistake number two having a profile that does not promote your brand a lot of times on social media were tempted to start putting the name of the company that we’re associated with all over our social media account and within our twitter feed instead of promoting the company promote you promote you brand and what you have to offer to your followers that’s going to be different from what everyone else and that company is offering in order to be sure you are promoting your brand have a profile picture that is going to be inviting and smiling that’s going to draw and attract those followers to you now this does need to be a picture of you not your pets not your children not your company logo but a picture of you so that they know exactly who they would be working with as you’re following your account in addition to your profile picture your header should also be promoting your brand as someone is looking at your header picture they should be able to tell just exactly how you can help them with their business and any pains that they are experiencing in my profile picture I like to also include some information on where else what other social media platforms that my followers can find me I actually find where I have a lot of people that move from Twitter over to my fan page in order to connect with me there because I have the information on my header that tells them where they can find me on Facebook your biographical information should also be providing information as to how you can help that individual there’s also places where you can add links that would go to a website I do not recommend having that link go to your company replicated website instead have that link go someplace where they another place where they can connect with you more directly whether that’s a website or a capture page or even maybe you’re another social media platform but have that link provide a way for them to get in touch with you another way to reach out to you and to continue that relationship that you started on Twitter now if you need a place for a second link you can in your biographical description have another link at that location so there are several different ways that you can promote your brand and what you stand for so that you can better help your followers with their pains and struggles mistake number three constantly posting information about your product or opportunity when someone runs across your Twitter account are they finding a constant message of bye bye bye let’s face it none of us go to social media in order to buy stop we are looking to at social media in order to connect with others build relationships and learn new things so if someone is finding a buyer bye-bye message on your twitter feed chances are they’re bypassing that and going on to the next tweet instead i recommend a blend of a t20 as you’re putting your tweets together for your social media account that would be eighty percent of value eighty percent of your tweets would be information like inspirational quotes motivational quotes blog post within your niche video training things that could be helpful and inspirational to your follower the other twenty percent would be information about your products or opportunity and ways that they can further connect and dig a little bit deeper into what you have to offer and how you can help them in their business mistake number four no call to actions as someone runs across your twitter account is there a way for them in order to connect with you on a deeper basis is there a way for them to gain more information about how you can help them with their home business now frequently what we will find this will be represented in the way of a capture page where someone can input their name email address and possibly a phone number in order to gain more information about your business and how you can help them if you do not have access to a capture page not a problem you can ask them to direct message you or you can offer your email address so that they can connect with you in a different way in order to gain a little bit more information about what you have to offer to help them out mistake number five tweeting the same thing over and over again all in the same day once again I do recommend the 8020 rule where 80% of what your you’re tweeting is going to be a value to your followers and twenty percent would be promotional type tweets you can repeat tweets but I really don’t recommend that you repeat them more than once every three days it is a practice that Twitter discourages and if you are repeating tweets too frequently it is something that can create some issues between you and Twitter and you do not want any problems with your Twitter account so be careful how much you are posting the same thing over and over again in order to create an interesting feed you will want to have a variety of information showing up in your twitter feed so that helps to keep your followers engaged in coming back to see your tweets that you have to offer them so there you have it the five most common mistakes that I run across on Twitter if you’re making any of these mistakes no problem it’s easy to fix but I do suggest you start fixing those mistakes so that you can start attracting more and more people to you in your Twitter account if you would like more information on how to use Twitter in order to generate leads for your home business go over to my website at lnk online.com forward slash TC for Twitter checklist where you can download my Twitter checklist which is going to help you to start generating 10 or put more leads a day in less than 30 minutes [Music]