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Nick I’m excited it obeys now ok [Music] listen to your ongoing commitment to becoming a modern marketer okay times are shifting when when my father used to make money used to be with his hands fact she right Industrial Age now as Samsung anything he is something that you want to write down while just shared with you about all this abundant thinking there’s three billion people coming online next year Wow look how much money you could all make now yay three freaking billion people you know what I mean that’s like 300 you guys so you can’t get traffic now okay so here’s the 55 big marketing insights number one I had no idea he actually growing up they wanted to become become a marketer region wow ok I had no idea I want to become a computer scientist which is a computer programmer I realize I’m not too small sorry quickly find ways to hustle and most of us accidentally fell into this industry you fell into this industry accidentally a way of getting out of the rat race way you know I I saw someone claiming I was like oh this is a scam but I still look into it you know because it’s a way yeah I mean what am I gonna do go and get a job for 10 plan an hour in a shoe shop or something which is what my friends are dead and so I accidentally stumble across marketing and this is a big difference that I see people don’t have device they want to make a lot of money but internally they don’t get it that this is what they have to do and that these are the five in size i’m going to quickly share them with you number one this is you these are your end goals and this is the marketing avenue ok if you want your end goals from this industry you need to fall in love with video marketer which means an ongoing commitment to learn about human psychology buying behaviors getting people to buy getting people to take action you have to be comfortable with spending money you know why because you have to ask people for money I can look at anyone in this room and I can look at them and say give me fifty thousand dollars I can help him when asked you for a hundred thousand dollars there is no doubt in my eyes you can come up to me and asked me and I would tell you to give me a hundred thousand dollars because I’ve charged that before and I’ve changed this lady’s life she’d spent over a hundred thousand dollars me and that is only there you know why we can have much money I’ve spent on myself and so sometimes you think man we can’t we can’t do this you can’t sell it you know ask yourselves how much money are you investing in yourself this year I’ve been to a seminar cost me twenty thousand dollars the other even was at thirty thousand dollars per person I just joined strategic coach whoa anyone else GTG coach no I can strategically she’s like one of the world’s highest level coaching programs for like basically super you know high level top earners basically you know you want to fire one day to join that to strategic coach and i joined strategic coach is a big accomplishment for me anyway and in what was its me giving a guy a bunch of money to learn from him right and what I discovered is you gotta understand way this way you are marketing is the avenue and this and I learned this earlier on like nothing has anybody so on down because this this is a writer downer okay writer Donna nothing has any meaning except for the meaning that you give it and I first learned this from a guy called Chris Howard okay nothing has any meaning except for the meaning that you give it so when I going inside marketing I still had a lot of conflicting beliefs man i can’t sell I had more limiting beliefs than everyone else was like I’m an Asian kids a Muslim you know the whole thing with Saddam Hussein what’s going on and I guess I have sake you say that my name he wants to buy from a young kid you know everyone older than me no one’s going to take me seriously I think I’m doing all right these days so because I fell in love with that process and I knew if I fall in love with that process everything else becomes easier because i’m giving it a deeper meaning got it okay good the next one okay marketing is defined as attracting customers into your sales funnel educating and motivating them to bind your products now everyone has diff and examples of what marketing is everyone has definitions of what marketing is that’s my definition attracting customers into your sales funnel educating them motivating them and buying your products and I thought I’d be cheesy like everyone else on Facebook side but quoting by shacking would say that made me smile and as I inject I say in fact number two ever-present empathy who here has actually read the entire sales at her when they came to this event again entire sales letter did you read the sales data when you raise your hand okay who didn’t read the sense that I all ok ok only a few words we didn’t care as long as did you come and see me thank you um I’ve obviously spoken out quite a few events now and one of the things that people always come back and ask me the back of the roommate you are speaking to me you knew you know all of the things that I was going through right and and then they asked but so you’re so young how do you understand while I read through and forgives of this experience of understanding empathy understanding where people are at and even if i do can’t some sometimes come across as egotistical it’s it’s i can be very impolitic and it’s it’s it’s a character is a character trait that you have to develop if you want to become a great marketer ok is where you take yourself out of your own head and you place yourself into someone else’s shoes and you’re looking at the world through their eyes this is like marketing traffic all of the stuff is great this is the magical skill understanding empathy this is your ability to connect and relate to someone because you have to make them feel magical there’s something that I learned very very early on all of us including me we’re walking around with an unbiblical cord in and we’re looking for a place to plug it in it doesn’t matter if you’re a millionaire a billionaire does my heart broke you are this is just naturally we all we all made to follow other people okay you have to be the leader that leads other people and you have to be the wizard like that damn i have to be someone’s wizard because we need someone’s wizard and you have this ever-present empathy then you can relate to them then you can talk to them in a way that gets them to take action that gets them to take a buying decision does that make sense and it’s not just to get people to buy this just people you know if you want people to like you this way you have to do you have to learn to develop empathy so you can talk to people are very I’ve various levels even if they’re young the bloke the rich they’re very wealthy this is a really valuable skin very few people have it it’s not talking about I don’t know why no one talks about empathy i has anyone heard of that before okay yes so you have to develop that ever-present empathy okay one of the fastest ways you do that is attend events and ask yourself what got you into this industry what are the desires the hopes dreams and these are the same things everyone else goes through and I’ll tell you how I probably brings like 50 different places people are always said we all have the same needs there you’re in Barcelona anyway in the world we all have the same needs and understanding human needs understanding empathy and being able to relate and connect with people it’s going to take you very far okay got it okay mocking inside number three he knows Dean Jackson anyone know Dean Jackson Wow only wanted to leave okay so anyone use a squeeze page later on if you use a squeeze page okay where he’s the guy that invented a squeeze page and especially for our industry he’s a guy that popularized squeeze pages I mean every single one of you have built your businesses because cleavage and I had the chance to hang out with him he’s actually the guy on the right with a hat and he I was I remember when I first side internet marketing i used to listen to these tapes not tapes CDs and ice again the train right cuz i had no car and I had no money to get a cab back then and I remember listening to this audio that he had and he said marketing is the ultimate leverage when you understand marketing you can share your message to as many people as you as you as you want and on Sunday I’m going to show you how all of this stuff ties in together and i’m going to give you I don’t know what to call it the big secret has that the big secret he was a big situation okay here’s the promise about the big secret it’s actually something that I discovered when I was 16 years old and it’s the ultimate formula for creating not just money about wealth and I don’t want to give to you now but I have to put into context and they didn’t give me a flip board and I’m not going to be bad because you guys out here otherwise I’m gonna have to have some words well when I have the flip board on sunday i will show you the big secret you guys want to know what it is okay good and i think the only other people that Noah either my twenty-five-thousand-dollar clients or the people that enjoy my last five thousand dollar per person event other than that I haven’t said it but I will bring you all tie in for you on sunday i was gonna say monday we can go into Monday means you guys okay that right inside number four as a marker you must always be marketing embracing marketing and selling and not to make it to like religious or spiritual bar as a way of life you know this every single market our cells to you I’m a damn marketer or they know they’re a damned marketer or they’re the same guy okay you just got it this is a commitment that you have to make this is this is marketing the ultimate leverage a Martin gives you freedom the ability to attract customers that’s you this is what you have to embrace yourself as okay are you guys all marketers I guys all safe then cheesy sale then hey you’re going to learn good stuff about sales as well okay inside number 5 understanding human psychology buying triggers influence and persuasion okay lesson 4 you
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