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Accounting and bookkeeping continue to be one of the most profitable industries for small businesses in the US. If you already have an in-depth knowledge of bookkeeping and/or years of experience in the industry, the idea of starting your own business can be very attractive.
But, once you set out on your own, you’re no longer just an accountant or bookkeeper. You’re an entrepreneur and a business owner.
Which means, in order to be successful, you need to handle more than just client’s books. You also need to manage every aspect of a business from marketing to invoicing and filing your own business taxes.
Here’s how to set up your own accounting or bookkeeping business for success in six simple steps.
1. Create a Business Plan
Even if you’re considering starting a bookkeeping business as a side gig, it’s important to start with a business plan. Not only is a business plan critical for requesting outside funding, such as a bank loan, but going through the creation process ensures that you’ve thought everything out.
A formal business plan typically includes the following sections:
An overview of the industry. This includes the size of your industry and market pool. For instance, are you planning on offering your services locally, throughout your State, the entire US, or even globally?A market analysis. In this section, you should detail your target market. Are you aiming to serve individuals, small companies, or large businesses? Are you targeting students or seniors? Try to include as much geographic and demographic information as you can. This will help when it comes time to market your business.Competitive analysis. Who are your competitors? What advantages, strengths, and weaknesses do they each have? Where do you see opportunities? What or who are going to be the largest threats to your own business? Sales and marketing plan. This is where you need to detail your servic… Read More
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