This Business News Story Was Uncovered By Us From: http://www.youngupstarts.com/2020/05/03/seven-ways-to-improve-user-experience-for-online-shoppers/
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In this era where speed matters, technology advances and competition grow with every passing day. The evolution has transformed the face of marketing that we know of, which seems to be customer centric, where every company and brand have indulged themselves in this rat race of providing consumers with best in class experience.
While observing the take of businesses with transforming marketing tactics, consumers have also upgraded the buying habits, backed by comfort and convenience. With this shift in trend, we witness a hike in online purchases with:
43% of shoppers globally searching products online.
75% of shoppers happen to make an online purchase once a month
US alone is expected to exceed $740 BN by 2023
Scenario, as it explains – companies, now are expected more than ever to provide customers with the desired experience in order to justify the claims and to keep up with the shopper dynamics and evolution. As with increased awareness, interest and desired to online shopping, customers’ expectation is on the rise and to improve these online shopping statistics it is important to provide the consumer with the staggering user experience.
Here you will find some of the best targets to aim at, while planning a winning user experience strategy.
1. Make sure your site loads quickly.
It hardly takes online shoppers 10 seconds to decide if they want to stay on a site or leave. Fast sites make more money because with fast paced world, the consumers are now impatient with a limited attention span. 14% of the audience will start shopping on other websites if they don’t enjoy it. Mozilla saw 60 MN more downloads each year by making their web page 2.2 seconds faster. If you fail to be fast, you’ll be lagged behind and consumers will leave without m… Read More
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