This Business News Story Was Uncovered By Us From: https://www.youngupstarts.com/2020/10/09/how-to-thrive-amidst-change-disruption-in-the-short-term-rental-industry/
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by Pamela Knudsen, Director of Compliance Services for Avalara MyLodgeTax
With millions of Americans itching to get away from the friendly confines of their homes, the short-term rental option is perhaps more attractive than ever. While many people are still squeamish about crowds and looking to avoid hotels, resorts and airplanes, but in need of a getaway and change of pace, an overwhelming majority favors a simple, safe and drivable vacation. For proof, look no further than Airbnb’s recent record-setting bookings report.
However, while Americans might be craving a return to normalcy right now, the return of the short-term rental will not be “normal.” With the new landscape that’s been seeded by the pandemic, short-term rental hosts need to make smart, strategic changes to their business to ensure the safety and comfort of their guests — in line with new rules set by regional jurisdictions and safety standards expected by today’s consumer and also marketed in the corporate hospitality industry.
In order for short-term rental hosts and property managers to best position themselves to thrive amid this ever-changing backdrop, they must respond quickly to the changing market conditions and proactively address these five particular areas:
Cleanliness.
“Safe and clean” are top of mind for travelers venturing out into the world, so hosts need to take every precaution, from regular professional cleanings and deep-cleanings between stays to stocking the rooms with disinfectant wipes and masks. New and rigorous cleanliness policies are table stakes for hosts, and need be adopted across the board.
In addition, hosts should actively promote these new standards of cleanliness so travelers can feel safe about their stay. J… Read More
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