This Business News Story Was Uncovered By Us From: https://nopassiveincome.com/email-marketing-vital-social-media-age/
The articles we unearth are for those interested in making money online, just like this most recent report we have posted, are the stories our research team have highlighted as being industry related briefings, that you should be taking notice of, so that you dont lose your competitive sharpness,in your own online business assignments.
Despite the rise of social media marketing, email should remain a key element of any effective digital marketing strategy, delivering your brand’s message directly to your target audience.
A direct line to a users’ inbox is a special privilege—abuse will easily cause a cut-off you can ill-afford—a potentially loyal customer lost forever.
1. Personalized emails generate a median ROI of 122%
Nearly 20% of Americans receive more than 50 emails to their personal email addresses a day, so how can businesses stand out in these crowded inboxes and achieve those desired connections?
It pays to start by planning, designing and executing an engaging email campaign with a trusted email service platform such as https://www.12handz.com/ —get all the elements just right, and email will likely become the backbone of your marketing outreach process.
Data published by Litmus shows that personalization increases conversion in emails and that marketers are taking note of email personalization stats like these:
Almost three-quarters of the marketers surveyed by Litmus say personalization in email increases engagement. Personalized emails generate a median return of investment (ROI) of 122%, birthday emails generate 3.42 times more revenue per message than a standard promotional email, and emails with personalized subject lines are 50% more likely to be opened.
83% of survey respondents are personalizing email in some way—there’s a large desire to make emails more relevant to recipients. In fact, 6 out of 10 respondents say boosting email personalization is a priority.
Personalization is a bigger priority for respondents working in ecommerce, retail, and consumer goods—nearly 70% of respondents in those industries make it a focus… Read More
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