Why Your Healthcare Brand Needs to Be on Instagram

This Business News Story Was Uncovered By Us From: https://www.under30ceo.com/why-your-healthcare-brand-needs-to-be-on-instagram/

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If you’ve been trying to find the best social media platform for your healthcare brand and business but can’t seem to make a decision, don’t worry. You’re not alone. It can be tough to decide which one will work best for you and your company.

In this article, I’ll tell you why Instagram is the best option. It’s simple to use, has a wide range of features, and is perfect for businesses of all sizes. Plus, it’s a great way to connect with your customers and build relationships with them.

Why Instagram?

I’ll tell you why below. But first, let’s talk about just how big of a reach Instagram has. According to Business Insider, more than 50 million businesses use Instagram as an advertising platform. That’s huge!

Those businesses are posting more than 95 million images daily. And the average Instagram user spends a whopping 23 minutes each day on the platform. That means you have an incredible opportunity to reach thousands of potential customers and connect with them meaningfully.

The Power of Visual Content

It’s not just a trend. Did you know that Facebook has spent $1 billion to buy Instagram? And they did it because they knew how powerful Instagram was. They were right! 35% of American adults now use Instagram and that too with hours of engagement.

Instagram users are also more engaged than Facebook users. And they’re very likely to buy from brands that they follow. We are hardwired to respond to visuals, which is why businesses that use visual content see a big ROI.

In fact, articles with images get 94% more views than those without. It’s not just about pretty pictures, though. The right visuals can tell a story, evoke emotion, and even change people’s behavior. That’s powerful stuff.

Building Trust and Credibility

The goal of any business is to create a trusting relationship with your customers. Visual content makes that easier by building… Read More

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