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The ability to embrace change is a fundamental skill for any founder. Growing a business from the ground up requires being willing and able to adapt as your product evolves, your market changes, and your customer base grows.
And while entrepreneurs tend to be more inclined to embrace change than most people, that doesn’t mean it’s always easy for us. In fact, most of the time, it’s scary!
In my journey as founder of vChief, a fractional executive staffing service, I’ve learned to overcome my internal reluctance to change by using the Change Curve.
What is the Change Curve?
The Kübler-Ross Change Curve® is a model that outlines the emotional stages we experience during major changes. Adapted from the 5 Stages of Grief, the Change Curve helps us understand our own and others’ responses to unexpected and unwelcome changes. In the context of entrepreneurship, I use a simplified version of the Change Curve with four stages:
Shock/Denial: Initially, we resist or ignore the need for change, trying to maintain the status quo.
Anger/Fear: As we recognize the change is necessary or unavoidable, emotions like anger, worry, and fear emerge as we focus on the potential negative impact of the change.
Acceptance/Exploration: Moving past negative emotions, we become more open and curious about the change, and begin exploring new routines and potential benefits.
Integration: Finally, we fully embrace the change, optimizing processes and finding creative solutions to problems.
Applying the Change Curve While Scaling My Business
Like many founders, I started out wearing all the hats: sales, marketing, product development, and accounting. As the business grew, I outsourced tasks I disliked or weren’t in my zone of genius, such as accounting and marketing, to external consultants. But I was reluctant to delegate the core functions of the business: business development, interviewing every candidate, and matching clients with fractional e… Read More
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