This Business News Story Was Uncovered By Us From: https://blog.eonetwork.org/2022/09/5-ways-to-leverage-awards-in-your-marketing-efforts/
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You work hard to make your business both a great place to work and a successful contributor to your community. Along the way, you might enter an award competition or find yourself as the grateful recipient of industry kudos or honors. While your humble nature might whisper “keep it quiet,” leveraging awards in your marketing efforts is one of the best things you can do as an entrepreneur. Any award—given or received—has the potential to bring incredible benefits to businesses of every size.
Publicizing awards and interacting with people on social media are two of the best ways you can leverage awards and build a reputable name for your business.
Here are five steps to maximize the giving and receiving of awards, both inside and outside of your company.
1. Brag about being a finalist
When one of your employees is named as an award finalist, it’s worth publicizing. Announce the news to let people congratulate them. Some followers might share the recognition in public posts, which is excellent for the standing and reputation of your company.
Here are some tips to share your news of being a finalist:
Post the news on various social channelsThank clients for their support or voteInclude more information about your company along with the post
2. Promote when your company is a winner
Let your followers on social media know by posting the news and sharing exciting photos of the ceremony. Never forget to use the event’s hashtags to gain visibility and new followers.
But there’s more you can do with award wins. Often, award organizers provide the winners with award badges or logos for promotional usage. You can use these on your print ads, emails, company website, and other marketing materials. This type of promotion can help you gain more trust and goodwill from the public.
3. Celebrate the win with a customer campaign
Creating campaigns to thank loyal customer… Read More
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