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Employee burnout figures are on the rise, a fact that no company should ignore. According to Gallup research from 2021, nearly three-quarters of all employees report sometimes feeling burned out. And that’s not good for them or their organizations.
Yet burnout isn’t inevitable, including among frontline employees. Frontline workers tend to be especially susceptible to burnout. Often, they’re the ones who deal with immediate, customer-facing issues. Take healthcare workers in the US, for example. The problem of burnout among medical staff members has reached such a critical level that it’s being addressed by the Surgeon General.
Fortunately, there are steps you can take to prevent even your frontline teams from experiencing burnout. As Gallup also noted, employees who felt engaged and recognized were less likely to experience burnout. At the same time, they were more productive and not as quick to tender their resignations as their burned-out coworkers.
Here are three engagement strategies that could help your frontline workers avoid burnout:
1. Publicly acknowledge high performers.
Every company has high performers. You want yours to stick around. Show them they’re valued by publicly acknowledging them regularly. For instance, you might want to give out high-quality Employee of the Month plaques as rewards for outstanding efforts. A plaque represents your gratitude in a very tangible and displayable way. This helps frontline workers feel more connected to, and essential in, their roles.
In addition to giving plaques and awards, be sure to highlight Employee of the Month winners in your newsletter and on social media. You can’t say “thank you” enough to the frontline team members who make your organization thrive.
2. Give frontline workers more authority.
Working directly with consumers, customers, patients, and other end users can be challenging. It’s even more… Read More
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