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Article from MoneyAhoy.com
Marketing and business go hand-in-hand. You know how important it is to get new customers in the door, but you don’t see how you can do it, especially with a limited budget to work with. There are a few things you can do with little to no money now that can help drive business your way. Take a look at these five ideas for getting your company off on the right foot. This is especially important if you are just starting your new business.
1. Know Your Prospective Customer Base
Successful marketing strategies like those advocated by Mark Crumpacker can work wonders for your burgeoning business. It is one part getting to know the consumer you want to draw into your business and one part strategic planning and implementation of an effective marketing blitz. You can put together the best advertising campaign around, but if it isn’t targeting the people who will buy into what you have to offer, it will all be wasted money.
2. Check Out Competitors
It may help to take a good look at those who provide similar services to yours. What kind of campaigns are they running? Is there something you can take away from how they do things? While they probably have the capital to create and run a full marketing blitz, you can at least see what you want to aim for in the future. You can also see some of the places they seem to reach their customer base, which is also your customer base.
3. Create a Distinct Image
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