This Business News Story Was Uncovered By Us From: http://www.youngupstarts.com/2019/02/13/eight-reasons-why-your-subscription-model-customers-may-be-jumping-ship/
Stories like this one, are posted specialy for our loyal blog – make money fans, so that you can learn of the latest business ideas that are still yet to be fully released to the wider market. Our Pieces just like this editorial piece that our very own in-house reporter Jim Cook has tracked down, will give you the stories that are making the headlines in how to setup & Construct passive income streams, by to begin with getting the competitive edge ,by visiting our Make Money Only blog first, before these trade secrets are exposed.
by Robbie Kellman Baxter, author of “The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue“
Everyone knows that retention is crucial for subscription-based companies. If you can’t keep the customers who sign up with you, you’re going to quickly find yourself in trouble. Just ask Blue Apron, which has found itself in the news recently for its poor stock market performance and its widely criticized acquisition-focused growth strategy — not to mention CEO Brad Dickerson’s unwillingness to release its retention numbers.
Blue Apron is hardly alone with its churn problem. I get calls all the time from clients struggling to retain new customers. But most of them jump to the conclusion that price is their problem.
The truth is, pricing usually isn’t the issue. It could be the product itself, it could be the way you’re marketing, it could be that the customer isn’t savvy enough to use the technology, it could be any number of things. The point is, before you change your pricing, you need to dig deeply into what’s really driving your customers away.
Here are some of the reasons your customers might really be canceling:
The customer signed up ONLY for the “free trial.”
If Netflix offers customers a two-week free-trial period, and people are canceling on day thirteen, that’s a true acquisition problem. He never meant to be a long-term subscriber in the first place. (Maybe he just wanted to binge watch his favorite show.)
Not that there’s anything inherently wrong with offering a free trial, says Baxter. It can get a potential customer over the credibility hump. In fact, it works great for Netflix — they hav… Read More
If you are Attracted in ways to make money from home, that perhaps you thought was not Viable: blognews.turnkeywebpublishing.com must be the source you ought to be paying close up attention to. If you plan to Find out how to make money online…. Well then your in for a surprise, as we explain you ways to make a passive income, that other information hubs dont cover. Our team are constantly looking for the most profitable methods and Practices that we have determined to be of valuable merit from all coners of the online sphere, that we make known exclusively for our blog readers, to Be taught more about the latest trends and business ideas
