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Just over a decade ago, online shopping was practically unheard of. While certain ecommerce sites, like eBay and Amazon, existed, they weren’t known in every household, and very few other businesses sold their goods online.
Fast forward just a few years, and you see a complete change. These days, more people want to shop over the internet than in store, and because of this, it’s crucial that your customer service is up to scratch.
Here are six ways you can improve.
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1. Make Website Navigation Simple
With a business based online, you need to take great care when it comes to the look and design of your website. After all, if it’s difficult for your customers to use, then they’ll give up and visit a different one.
To make navigation easy for your customers, you should create a list of categories for them to browse. You should also add a search bar for when they want to find a specific item.
2. Provide Multiple Payment Options
Online shoppers abandon their carts a lot more than those in brick and mortar stores. While this is sometimes due to distraction, other times it’s because the checkout is too complicated.
Ensure you make this process easy by providing multiple payment options, such as PayPal, Google Wallet, and even Bitcoin. This way, customers needn’t hunt for their card details.
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3. Offer A Quick Delivery
The retail world is all about instant gratification.
Unfortunately, when you order online, some customers have to wait weeks or ev… Read More
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