Lesson 4 – My Online Business School – Traffic And Lead Generation – Part 2

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hi guys welcome back to lesson for this is the second lesson on traffic and where we covered in the first lesson and the traffic fundamentals we talked about the traffic paid and the traffic this free okay so welcome back tomorrow on business school today we’re going to be talking about targeted versus non-target traffic then we’re gonna have a little chat about tracking and why it’s so important and essential to track traffic campaigns and then we’re going to look at what we do after we’ve generated that traffic or the lead and we’ve they’ve opted in to our email list and we’re going to talk about a little bit about following up with email okay so the first thing I talk to you about is traffic targeted not versus non-targeted now not all traffic is the same there’s good traffic and there’s bad traffic and again gonna have to do your research to find out the good ones and find out the bad words and then you can start scaling up and you can scale up quite quickly when you find the good traffic sources and then you can start hitting 10k 20k 30k 50k and even beyond and when you find a good traffic source so the most targeted traffic are the people who are thinking about your problems and struggles legal product solves and they are the people that you want to be targeting now the non targeted traffic are not so I’m not currently thinking about your profits and pain points and they’re more harder to convert into buyers they need to think about where your where your target market may be congregating online most people congregate in different congregations online and in specific niches and they hang out in relation to their interest so once you start to do your research and you find out what your target market or call close to my appetite is interested in and what their pins and struggles are then you can really start to think about where they hang out on or you and I’ve flown as well so and if you don’t have leads coming into business on a daily basis as far as I’m concerned you haven’t got a business so definitely start learning to drive targeted traffic and early on now people are willing to swap money for value and if you’re targeting the right way you’re putting your message in front of the right person at the right time you will get sales online so mixed mixed value based marketing drive quality traffic to a high converting offer which I’ll be talking to you in a future lesson and you won’t have problem and making money online as well as direct them to a blog city improvement relationship in that in that way anti your social media media channels next thing I talked about is tracking tracking is so essential is if you don’t tracking you don’t really know which campaigns are good and which campaigns are bad so trucking enables you to measure the effectiveness of you of your traffic profit and then you can start scaling up your marketing on quite a rapid basis and start to see really and an exponential growth so if you’re not tracking you don’t really have any data on going when you go in to buy more traffic so it’s so important to track if you’ve not got traffic tracking software at the moment hypertrophy is a good one I’m not sure how much it is but it’s a fairly good tracking tracking sauce the business opportunities and the business models that I use they have tracking built in and I will talk to the talk to your brothers in the future in a future lesson next thing I want to talk to you about is the money is in the relationship with your list we did we didn’t talk a little bit about this on lesson one and and basically it’s so important to follow up with your your subscribers or your your traffic so as a or the leads that come into your business on a regular basis so as soon as they opt-in as soon as you’ve got that lead that’s traffic you own you can now start marketing them to them via email following up to them and the money is basically made on the back end so you’re following up offering value offering content offering education while at the same time directing your products and services to your subscribers are going to solve a problem or a struggle they may be having so you need to have a deep sales from the guys and a deep say was going to enable you to make more money with your business because there’s going to be people who you’re going to be driving like you’re going to be driving traffic and there’s going to be some people who are willing to spend your front end offers but there’s pinner the other people that are willing to spend a lot more than that so having a deep sales follow me is important when you are driving targeted traffic and here’s a little diagram and as you can see i see here targeted traffic non targeted traffic is here on the outer ring and targeted traffic is on the inner ring ok so basically the bullseye so basically what we want to be doing is finding people who are thinking about our problems the problems and pain points are full of souls and these are the most hardest to find but the best to convert they convert a lot easier to the non type of the traffic non targeted traffic is it’s difficult because it’s kind of like you’re marketing to everyone and everyone it gets tiring and frustrating I see a lot with network marketers doing this they’re marketing to woolmarket marketing to everyone and everyone and then they come to me and they asked Sam Martha it’s not configured converting why and it’s not usually because of the conversion it’s because of the actual targeting of the traffic they’re doing so what we want to aim to do is find targeted traffic and we do that by researching we know that people congregate online in relation to their interest once you know the pain points the struggles then you can start to target and you can start to see your conversion skyrocket okay and some of our guys we’re going to be talking about how to tracked your call customer avatar I’m going to touch on the attractive character I’m going to speak to you about how to market in the right way using that attractive character and all the different things that we need to do when we will find in our core customer avatar before you go if you want to further your education on traffic I’ve given you basically the basics of traffic fundamentals if you want to further your education that is a product that I endorse I personally tested out myself she called the traffic masters academy and it’s a proven for that it works for me and my business gets me fresh new leads every single day it’s taught by millionaires and it’s exactly what they are doing on the internet now to get their traffic so if you if you’re interested click the link below to find out more