This Business News Story Was Uncovered By Us From: http://www.youngupstarts.com/2019/09/28/5-blunders-to-avoid-with-your-real-estate-website/
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by Charles Mburugu
Whether you are a property manager, real estate agent or property owner, a website is very crucial tool for marketing your property or business. When designed properly, a real estate website can be useful for lead generation and building client relationships.
However, here are 5 blunders to avoid with your site:
1. Poor usability.
When it comes to web design, usability is very important. If your visitors find it difficult to navigate your site, they are likely to leave and go elsewhere. Here are some of the reasons why visitors leave:
Inability to find what they are looking for quickly and easily
Interruptions from annoying pop-ups and boring presentations
Confusing calls-to-action
Unclear navigation tabs
To avoid this, it would be advisable to work with a professional UI/UX designer. Before launching the website, be sure to test it yourself. You could also allow a few people to check it out and share their feedback.
2. A slow loading site.
Internet users are a very impatient bunch. A recent page load study by Google revealed that a 1-3 second load time increased the bounce rate possibility by 32%. Loading delays also reduce page views, decrease customer satisfaction and reduce the conversion rate.
Here are some tips for increasing the loading time of your pages:
Don’t use flash
Use minimal external style sheets
Minimize redirects
Reduce the file size of your videos and images
Use a minimal number of plugins on your site
3. Poor photography.
Good photos are very important marketing tools for selling a home or getting tenants. Your photo gallery will give prospects the first impression about your property. If your photos are of low quality, visitors to your website are likely to get the same impression about your home. To… Read More
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