This Business News Story Was Uncovered By Us From: http://www.youngupstarts.com/2020/05/11/5-tips-for-pitching-investors-remotely-in-the-time-of-coronavirus/
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by Rizwan Virk, author of “Startup Myths and Models: What You Won’t Learn in Business School“
Now that almost everyone is working from home, startup founders looking to raise money from investors will need to do so remotely. In fact, in-person pitches may now be a thing of the past.
As both an individual investor and venture capitalist, I’ve taken a lot of remote pitches since the shelter-in-place order started. My impression is that most entrepreneurs aren’t always putting their best foot forward.
Here are five seemingly contradictory tips to keep in mind while pitching remotely.
Tip #1: The Slides Aren’t the Pitch.
The first tip will be relevant for both in-person and remote pitches but is doubly important when you are pitching remotely: the slide deck isn’t the pitch. The pitch is the story that you are telling.
So, what do I mean by the story? This is a sequential narrative that captures the main reasons why an investor might want to invest in you. It doesn’t matter how good your slides look; it matters how compelling your story is.
Just like story beats in a movie script, which is meant to evoke responses from the audience, a story in the context of pitching to investors should consist of certain beats that are meant to elicit their reaction.
Paradoxically, the better the story, the worse the slides can be. When I was an entrepreneur raising money, one of the most effective pitches was for the Tap Fish video game.
I only had simple black and white slides with text and no images. If that seems like it violates everything you’ve read and heard about putting together pitches – you are right! Our story was great, so the slides didn’t have to be.
Here is an outline of the basic story, along wit… Read More
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