This Business News Story Was Uncovered By Us From: https://blog.eonetwork.org/2019/03/25-lessons-from-25-years-in-business/
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Cindy Norcott’s is an EO Durban member in South Africa and owner of Pro Talent. She is also the founder of the Robinhood Foundation, a non-profit organization that funds many charitable projects. As Cindy celebrates her company’s 25th anniversary in March 2019, she collected some of the entrepreneurial lessons she’s learned and the guidelines she follows to achieve ongoing success.
Marketing is the backbone of your business. Always have a marketing plan and do something every day that puts you top-of-mind with clients.
Stop playing small. Add another zero to everything you plan to do in terms of activities. Widen your net, expand your reach and think bigger!
Just do it! Stop waiting for “one day” when the time is right or things are perfect. Today is the day! Remember that continued improvement is better than delayed perfection.
Keep it lean. Watch those costs: Fat creeps in easily. Check every line item on your income statement and ask if it is necessary.
Stay humble. You are as good as the month you are in. Never let a good patch give you a big head and never let a bad patch define you. Be hungry, be humble and be the hardest-working person in the room.
Keep your chin up. You will have hard times but learn to be resilient and focus on what you can control: your activities, your attitude, your thoughts, your body language and your words.
Honor commitments and you’ll be known as a person of your word. Even if it costs you, it benefits you. Never lie to a supplier or not pay them. Never hide behind the small print. Don’t shift the goal posts.
Build a brand that highlights five values you aspire to. Write them down and review them daily, ensuring that your thoughts, words and actions are aligned with your highest values. Your brand can guide, inspire, and reflect you. … Read More
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