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When I turned 30—four long years ago—two things happened:
First, I was told I should join the Entrepreneurs’ Organization (EO), to which I promptly answered, what the heck is EO? (Don’t worry, I did join— thankfully so.)
Second, I decided I hadn’t achieved enough in my life. But, in fact, that’s an understatement.
The truth is, I beat myself up about not having achieved enough in my life, and right then and there I created new goals for myself.
They included writing for Inc. and Forbes, doing a TEDx Talk, going back to Columbia to get an MBA, and, last but certainly not least, becoming a published author.
By August 2020, every one of those big goals had come to fruition. And it felt…weird.See, I never meant to write this particular book, Honest to Greatness, about how today’s greatest leaders use strategic, brutal honesty to achieve success in their lives and businesses.
I actually meant to write a marketing book because my biggest company, GEM, is a marketing agency. But instead, I ended up writing a book about the thing which, to my shock and horror, I had been lacking all along: brutal honesty.
The lies we tell ourselves know no bounds
If the quarter-life crisis is a real thing, then my 30th birthday was it, and for no good reason whatsoever.
I had built a million-dollar business, after all. Wasn’t that enough? Unfortunately, sitting in my own self-loathing, it wasn’t.
In response, I created a set … Read More
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