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In this newly discovered post we explore this noteworthy topic of interest, that will fire up your enthusiasm to give you quite a few ideas to get started with, with your own online endeavors,

What is Undifferentiated Marketing? Advantages and Disadvantages of This Strategy

Even if the terminology strikes you as unfamiliar, you’ve likely encountered examples of undifferentiated marketing throughout your day-to-day activities. This marketing strategy is identifiable by its broad approach. Although it can be a risky strategy, it excels at reaching a massive audience that shares one specific value or need.

What is Undifferentiated Marketing?

Undifferentiated marketing (sometimes called a “total market approach”) is a marketing strategy that aims to reach one massive audience with a single, “universal” message.

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