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Contributed to EO by Abeer Qumsieh, a seven-year EO Jordan member who is the founder of Better Business, the leading organization for management consulting and human capital development in Jordan, and Khibraty, an intelligent digital matchmaking marketplace for expertise seekers and providers. She is also a partner in MakanE, an e-commerce enabler in the Middle East.
In March, EO recognizes and celebrates women entrepreneurs with its second annual EmpowHER virtual conference, which focuses on the specific challenges women in business experience. In each one-hour session, women entrepreneurs will learn from experts how to navigate the three pillars of every woman entrepreneurs’ life: business, family and self.
As an Arab woman entrepreneur from the Middle East, I’ve faced numerous challenges while launching and growing my businesses. However, rather than deter me, these challenges have been a driving force behind my success, inspiring me to shatter many glass ceilings in male-dominated industries. Unfortunately, gender bias has made it difficult for women entrepreneurs like me to secure funding, build professional networks, and balance various day-to-day responsibilities. Despite these hurdles, I have achieved success and continue to find ways to grow my business while founding several other successful businesses.
Develop a Clear Vision
Multiple factors contributed to my success, among them was knowing my mission, what I wanted to accomplish, and how I planned to achieve it. This clear vision guided my actions and decision-making processes throughout the years, keeping me focused on my goals. That being said, committing to lifelong learning and pushing myself beyond my comfort zone—to the extent of joining a climb to Everest base camp—contributed to giving me an edge by improving my skills and empowering me to make bold and informed decisions, to innovate, and to remain ahead of the game in my industry.
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