This Business News Story Was Uncovered By Us From: https://www.under30ceo.com/ltl-freight-cut-heavy-shipping-costs/
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ShipStation has pulled less-than-truckload shipping into its main platform, so small and mid-sized sellers can quote, book and track LTL freight in the same place they already handle boxes. If you sell anything heavy, that single change removes a tab you have been switching to for years.
I used to tell founders that heavy products were a trap. I was wrong, and the reason was tooling rather than economics, because freight was priced by phone and parcel was priced by software.
1. Stop Splitting Freight and Parcel Across Two Tools
Real-time LTL rate quotes, booking, shipping documents and tracking now sit alongside parcel in one workflow. That sounds like a convenience feature. In practice it is a margin feature.
Every separate system costs you reconciliation time and creates a place for errors to hide. When one order ships in three boxes and another ships on a pallet, you want both landing in the same record.
Run the audit this week. Count how many hours your team spends re-keying freight details, then decide whether that number belongs in your operating budget.
2. Quote Before You Price the Product
Most founders set a price, then discover shipping. Flip that order. Pull real quotes on your three most common lanes before the product page goes live.
LTL exists for goods too large or heavy for parcel but too small to justify a full truck. Several shippers share one trailer, which is why the pricing sits between the two extremes.
Because quotes now appear inside the same dashboard, this check takes minutes instead of a week of phone calls. Use that speed to test whether a heavier product line is actually viable.
Do the same exercise on returns. A heavy item coming back costs far more than a boxed one, so a return policy written for parcel economics can quietly wipe out the margin on your best product.
3. Pack for the Class, Not for the Box
Freight pricing depends heavily on density, dimensions and how a sh… Read More
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