This Business News Story Was Uncovered By Us From: https://blog.eonetwork.org/2019/02/stop-app-succeeding/
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So many factors, it seems! Harnil Oza, CEO of Hyperlink Infosystem, outlines the many obstacles that face mobile app developers.
Mobile apps—software applications designed to run on mobile devices—are in high demand. In fact, some estimates put the number of apps downloaded during 2017 at 178.1 billion. Industry sources expect the mobile app market to expand by a whopping 270% to US$189 billion by 2020.
Clearly, the biggest challenge mobile app development companies and their customers face is fierce competition. There are established players in every app niche, and the competition just keeps growing.
Other obstacles to creating a truly successful app include:
Identifying a need: Before you build your app, do your research. Given the stiff competition, your app will need to meet a tangible need—and do it better than countless other apps.
Start-up funds: To simply develop a mobile app, you could spend anything between US$20,000 and US$50,000. In addition to development costs, however, you’ll need money for marketing and promotion. Since less than 0.01 percent of apps succeed financially every year, it’s understandable that investors tend to shy away from the app market.
Updates (and more updates): For mobile app developers, your work doesn’t end at launch. To give users a great experience, you’ll need to seek feedback, fix bugs and release updates regularly. If you launch and leave, you can expect your competition to quickly run you out of business.
Continuous promotion: The moment you stop promoting an app, is the moment your user counts start to drop. Ongoing promotion goes hand-in-hand with ongoing updates. Consider your different user categories and target your marketing appropriately. Re… Read More
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